jack richer
by on October 19, 2021

When returns are more than costs, the result is profits. WhatsApp is the perfect example of that. It has the right mix of freemium and premium features. Menlo Park in California witnessed the rise of this instant messaging app in 2009. With more than 14 million downloads as per Sensor Tower in September 2021, the real-time communication platform is spellbinding users across the market. Entrepreneurs can start their path to glory by establishing a WhatsApp clone app. 

What are the revenue streams offered by an app like WhatsApp?

Instant processing of transactions - For instance, WhatsApp Pay is the latest phenomenon in the Fintech industry. Users can send, as well as receive money from their contacts. They can mention the required amount and process peer-to-peer (P2P) transactions in a jiffy. Besides that, netizens can link their bank accounts, credit and debit cards, and digital wallets.

They can also access features like instant notifications after processing payments, SMS-based verification, and transaction history. 

Premium Features - Auto Reply, Flexible changing of background colours and themes, hiding of Profile Pictures, separate screens for calls, contacts, and starred messages, and support for the creation of multiple accounts are some add-on features. This will help techpreneurs to expand their user base. 

Enterprise-oriented communication -  Undoubtedly, organizations need to be in constant touch with their customers. Likewise, corporate companies can use special functionalities like auto-translate, creation of business profiles, generation of detailed reports, labelling of contacts, quick replies powered by Artificial Intelligence (AI), and setting up catalogues for selling products. 

Wrapping Up

WhatsApp is undoubtedly changing how people interact. Be it personal or professional, it is highly suitable for users across the globe. The immediate messaging app is also adding new features like editing of group icons with emojis and stickers, end-to-end encryption of chat backups, listening to audio messages even after leaving the chat, react to messages with emoticons, redesigned chat bubbles, reporting of messages, and setting of last seen for a few contacts. 

Entrepreneurs can make headway in the digital era with a WhatsApp clone app. They can reach out to an app creation enterprise and make a breakthrough soon.

Posted in: Business, Technology
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