Is there a marketing secret? There is no magic formula for marketing, but there is a method.

There is no such thing as a marketing secret, but there is a method.

to have a strong sense of purpose

It is necessary to have a strong sense of intention and to believe that JIANG Yuwei  I will win; otherwise, it is impossible to succeed or to do other things.

I've seen a lot of people who are very smart, but because they are too smart, they eventually discovered that nothing can be done, because the competition is too fierce, and casual success will not be available.

Complete marketing expertise and professional knowledge

Marketing, for example, tells you how to think about and analyze a problem within a framework. With a basic framework, you will be able to construct a systematic learning structure that will not be missed and will be effective after the fragmentation of learning.

Marketing is a broad and all-encompassing concept that includes environmental analysis, research, market segmentation, target market, positioning, 4Ps, and even branding. You must first construct a framework, then continue to enrich its content in the real world.

Did we really learn a lot in college that we can apply in the real world? Not necessarily; in fact, what we most likely learned is a way of thinking about and analyzing problems.

Know how to learn, summarize, refine, and discover the essence of things.

If you find yourself doing the same thing every day, it indicates that you are not doing well enough.

If you really do well enough, you have improved at this level, and the problem you are thinking about is by no means just at the level you think.

On the surface, any problem may appear complicated, but there are key points. The purpose of summarizing and refining is to allow you to look at a problem at a higher level, where it may be better solved.

Set short-term and long-term objectives.

Set long-term and short-term objectives for yourself. Otherwise, it is easy to fall into "despair," a one-year goal combined with a three-year goal, and more than five years of goals is not very realistic.

I can still recall Just starting the first enterprise sales interview, the general manager asked, "If you've been here for a long time and the leadership hasn't appreciated or promoted you, what should you do?" I considered it and concluded, "If the leaders do not appreciate you, generally speaking, promote you because you do not create value for the enterprise; if you create a lot of value, the enterprise will certainly promote you."

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