5 marketing tips for successful business promotion ! Or how to choose the right marketer?

So, a large number of marketers are now promoting their customers on the Internet. This is due to the fact that the consumer in one way or another went online. Here are some fundamental tips to ensure that your online promotion is of high quality and effective. And perhaps understand how your marketer "fills your tanks."

Lack of Landing

A landing page is an official page that accepts customers on your site. Landings are different, but they carry the same essence. To show a person what your company does, the product / service to which a person came from an advertisement, or organically found you in a search, a landing page is necessary for every business, like water for plants. If you refuse landing, then the picture of your business will look like this:

Imagine the situation, you are walking along a long beautiful street, there are shops with shop windows around and here, you notice the coveted shoes that you have been looking for for so long, go into the store, and instead of shoes they sell kitchen faucets. Maybe you need them too, but you went in for the shoes. Therefore, landing is the basis of your online promotion. Do not understand what is phone looker, learn more by clicking on the link.

Misunderstanding the role of ROI in marketing.

If your manager explains the targeted use of the budget by the number of likes, shares, site visits, or any other similar crap, he is unlikely to understand what profitable marketing is. This data has practically nothing to do with profit! ROI is primarily measured by the number of conversions to real buyers. It doesn't matter how many people liked the post if none of them, in conclusion, bought anything. The content that is used in advertising campaigns, despite delivering useful information to the client, also has to sell! Therefore, a professional always reports to the client sales, conversions and the number of successful leads.

Doesn't communicate with sales or customers

Communication with your client is simply necessary for high-quality promotion on the Internet! What interests the consumer, what interests him, where exactly is he interested in and between all this “interests”, should you be, why is he interested in you? This is a key question in the competent work of a marketer. In all other cases, a fiasco awaits you!

No corporate blog

Corporate blog. A place where the client can take a break from selling information constantly flashing in front of him. A place where a person can find useful information about a purchased product or a product / service that they are just about to buy. Content in a corporate blog should be of high quality and informative, consistent with the status of your company. Also, the information in it should be updated regularly, at least 2 articles per week. Do not understand how find people, learn more by clicking on the link.

So the question is, do you even have one? Ask your marketer how often it updates. Several articles from two years ago, some kind of excuse.

The modern world has changed. He became fast. And it is today that the winners are not those people who have vast experience, but those who are ready to change and quickly adapt to new conditions. That is why the people of your company should be modern, fast and creative, and no one forgot about mathematics! But first of all, they must be flexible, have the so-called (Soft Skills) that will move you and your company to new achievements. Otherwise, your business, which has been built for many years, will go under water, to the very bottom!