What is the most exciting thing you're looking forward to about in NBA 2K23?

NBA 2K has evolved from just another hyped product within the Nba 2k23 mt world of gaming. It's now a cultural moment and the intersection of music, pop culture and fashion, sneakers, and of course, basketball has brought the franchise to heights that none other game has surpassed. In its latest version, NBA 2K23, the game made history after announcing J. Cole as the first ever rapper to grace the cover of NBA 2K with the Dreamer Edition. While it's definitely a surprise that 2K had a cover of this in the midst of the rollout, the trend of the game's gameplay may have pointed to this happening one day. Even with that in mind, this wasn't even 2K's idea. It was J. Cole's.

"Three and a Half Years" when he shot a ball in one break on the All-Star Weekend Saturday Night, J. Cole said 'Ronnie I'd love to see you on MyCareer and help think about the possibilities around that,'" Ronnie 2K tells Complex. "I collaborated with the team on bringing this to life , and it was appropriate to work alongside him. When we announced that tease, everybody believed that it was going to just be another NBA player...it allows us to experience the world of fashion, culture, and music and 2K is seated at the table now."

The J. Cole cover is one of the four covers that are included in the new edition of 2K and the other covers feature Michael Jordan, Devin Booker and a duo of Sue Bird and Diana Taurasi. NBA 2K23 is being discussed on social media of late with the NBA ratings dropping this week. Kevin Durant even took at an amusing jolt after that his rating for 2K was released.On the week leading up to the game's debut, we spoke to Ronnie Singh aka Ronnie 2K on the choice to put MJ on the cover of the game instead of LeBron and the reason why Devin Booker was selected over other NBA stars MyCareer, ProAm gameplay, and much more.

As a participant in the process, what is the most exciting thing you're looking forward to about in NBA 2K23? Well having Jordan on the cover is always awe inspiring and also working with himis a dream, as is the statement that makes us about our game: the most memorable ever buy 2k23 mt . It really speaks volumes to what we're trying do from a marketing perspective but then also for what the game is translating to be.