Virtual Assistant Market 2024 - Growth Analysis, Trends, Industry Overview, Share, And Forecast To 2033

by Snigdha M on May 15, 2024

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Overview and Scope
Virtual assistants are software applications or programs designed to perform tasks and provide user services. It automates routine tasks and helps users complete specific actions without manual intervention and often integrates with various devices and services, allowing users to control smart home devices, access weather updates, play music, and perform other tasks seamlessly.

Sizing and Forecast
The virtual assistant market size has grown exponentially in recent years. It will grow from $4.97 billion in 2023 to $6.37 billion in 2024 at a compound annual growth rate (CAGR) of 28.3%. The growth in the historic period can be attributed to integration of virtual assistants in various devices, enhanced customer experiences, increasing need for personalized customer service, increased connectivity and mobile usage, and speech recognition technology.

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Segmentation & Regional Insights
The virtual assistant market covered in this report is segmented –

1) By Product Type: Chatbots, Smart Speakers
2) By User Interface: Text-Based, Text-To-Speech Based, Automatic Speech Recognition
3) By End-Users: Banking, Financial Services, And Insurance (BFSI), Information Technology (IT) And Telecommunications, Consumer Electronics, Defense And Government, Retail, Healthcare, Travelling And Hospitality, Automotive, Media And Entertainment, Other End-Users

North America was the largest region in the virtual assistant market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the virtual assistant market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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Major Driver Impacting Market Growth
Rising penetration of smart devices is expected to propel the growth of the virtual assistant market going forward. Smart devices refer to electronic devices generally connected to other devices or networks via different wireless protocols, allowing to operate interactively and autonomously. Virtual assistants can be integrated with smart devices, such as smartphones, smart speakers, and other IoT-enabled devices, to control and manage them, provide contextual information about the user's surroundings, and deliver personalized recommendations and services. For instance, in October 2023, according to SmartTek Solutions, a US-based software development firm, over 41.9% of US homes had a smart home device in 2021, and this is expected to increase to 48.4% by 2025. Therefore, the rising penetration of smart devices drives the virtual assistant market.

Key Industry Players
Major companies operating in the virtual assistant market report are Amazon.com Inc., Apple Inc., Alphabet Inc, Samsung Electronics Co. Ltd, Microsoft Corporation, Alibaba, Tencent, IBM Corporation, Oracle Corporation, Baidu Inc., Nuance Communication, 247.ai Inc., Verint Systems Inc., KAI, eGain Corporation, SoundHound Inc., Creative Virtual Ltd., Next IT Corp., CX Company, Synthetix Ltd., Anboto Group, Artificial Solutions Holding Ash AB, True Image Interactive Inc, Speaktoit, MedRespond, CSS Corp, CodeBaby, VA Company LLC, Eidoserve

The virtual assistant market report table of contents includes:

1. Executive Summary

2. Virtual Assistant Market Characteristics

3. Virtual Assistant Market Trends And Strategies

4. Virtual Assistant Market - Macro Economic Scenario

5. Global Virtual Assistant Market Size and Growth

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32. Global Virtual Assistant Market Competitive Benchmarking

33. Global Virtual Assistant Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Virtual Assistant Market

35. Virtual Assistant Market Future Outlook and Potential Analysis

36. Appendix